Infomedia is pleased to add the carrier Omantel to it’s direct carrier billing platform, augmenting our existing Ooredoo connection to Oman.
According to “Digital 2025: Oman” from Datareportal, by the start of 2025 Oman had achieved an internet penetration rate of approximately 95%—a noteworthy indicator of nearly universal digital access across the population. Mobile networks are leading the way; as of Q1 2025, the country registered about 6.61 million mobile subscriptions, which equates toa penetration rate of 125%—meaning many consumers maintain multiple mobile lines, a promising sign for app and content monetisation.
For companies looking to expand their mobile content services into new and rewarding markets, Oman offers a uniquely powerful opportunity. This is a country where history and modern ambition converge—creating the ideal environment for growth, engagement, and long-term success.
Oman has always been a nation of connection. For centuries, its merchants and navigators linked Africa, the Middle East, and South Asia, exchanging goods, ideas, and culture. That legacy of global connectivity lives on today, reflected in a society that is open, outward-looking, and highly receptive to international services. For mobile content providers, this means a customer base that is naturally curious, engaged, and ready to explore new digital experiences.
What sets Oman apart is not just its openness but also its remarkable adaptability. Historically, the country has embraced change with confidence—whether mastering maritime technology or reshaping its economy in modern times. Today, that same spirit is driving rapid digital adoption. Mobile-first usage is growing fast, with consumers increasingly relying on their devices for entertainment, education, and commerce. This makes Oman an exceptionally fertile market for content services that can deliver convenience, creativity, and value.
Justas importantly, Oman’s tradition of independence and diplomacy has fostered a culture of trust and balance. Companies entering the market will find a stable environment that values long-term partnerships—ideal conditions for building lasting customer relationships and sustainable growth.
For Infomedia’s clients, Oman represents more than just a new territory. It is a market steeped in history, primed for innovation, and backed by significant investment in telecom infrastructure. By combining its historic role as a global hub with a forward-looking embrace of digital technology, Oman stands out as one of the most promising destinations for mobile content expansion today.
Photo by Muhammad Shoaib on Unsplash
