Predicted by Garner and Informa to be worth over $12 billion by 2011, mobile advertising is a fast moving and exciting area within the wider digital arena. InfoMedia has been at the forefront of the mobile advertising since its inception and is able to fulfil our clients' requirements from the exploitation of their inventory through to the buying of mobile media to gain reach for mobile marketing or revenue generation activities.
Mobile Ad Serving
Find out about IMSERV, our proprietary banner ad serving technology that allows publishers to monetise their mobile inventory via either Cost per Click ("CPC") or Cost per Thousand ("CPT") advertising campaigns. With full targeting and reporting functionality, IMAD will ensure that all campaigns are optimised to maximise revenue generation.
Sponsored Keyword Search Monetisation
Search is becoming a fundamental service on mobile internet sites as the network of sites and customer's requirements grow rapidly. Via integration with Yahoo! InfoMedia is able to return sponsored links for search terms for keyword search and generate CPC revenue.
Mobile Media Buying
The development of a mobile advertising network has enabled brands and publishers to gain substantial reach for mobile marketing campaigns and their mobile internet sites. Experienced at mobile media buying and planning, InfoMedia covers both search and display advertising on and off portal to deliver cost effective, targeted and highly optimised media plans.
13th February 2013
The Rugby League of the Extraordinary Rebrands with InfoMedia
20th August 2012
InfoMedia expands the Liverpool FC mobile line-up again!
17th August 2012
InfoMedia launches 247Sport